Build AI that is transformational
I help brands, studios, and technology teams, small businesses, large companies, and everything in between transform their work with AI. Marketing, branding, creativity, advertising, automation, workflow design, and so forth are my areas of focus. But what separates my work is that I start it from the top, helping teams think strategically about where AI is going, what is possible now, and how to position and execute in this rapidly changing world. That means working through the creative decisions, the tools, and the practical requirements that come with using AI in production in all forms.
Talk through a project →Start with the big decisions, then build.
We can start with a company-wide strategy, one team, or one specific project. The first step is to identify where AI can make a difference, then test and build toward a useful way of working.
AI strategy and positioning
Think through where AI is heading, what is possible now, and which opportunities deserve your team's attention.
Marketing, branding, and advertising
Explore how AI can change creative development, campaigns, content, and the way a brand connects with people.
Workflow design and automation
Find work that can be improved, then design and test automations or agents that fit the people using them.
AI media and creative production
Develop films, content, and branded experiences with the right team, tools, and production process from concept through delivery.
Enterprise adoption
Work through the creative, legal, security, and operational requirements that come with bringing AI into an organization.
Embedded leadership and team learning
Bring strategic and hands-on guidance into a team while people develop the confidence to work with new tools.
Where could AI change the work you do?
- You want a clearer view of where AI belongs in your business or creative work.
- Your marketing or creative team wants to experiment and needs a plan to follow.
- A workflow takes too much time and you want to test automation or agents.
- You have an AI media project or branded experience to build and need someone to lead it.
Let's talk about what AI could change for you.
Tell me what you're thinking about and what you're trying to do. We can start with a strategic question or a specific project. I'm based in the San Francisco Bay Area and work with teams of all sizes.