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  <title>Notes from the production seat</title>
  <link>https://stephenjgibler.com/blog/</link>
  <description>Builds, breakdowns, and arguments about where AI and creative craft are going, from Stephen Gibler, Producer and Co-Head of AI at Sawhorse Productions.</description>
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  <lastBuildDate>Wed, 22 Jul 2026 09:00:00 -0700</lastBuildDate>
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    <title>300 Shows, Adoption at a Mass Level</title>
    <link>https://stephenjgibler.com/blog/300-shows-adoption-at-a-mass-level.html</link>
    <guid>https://stephenjgibler.com/blog/300-shows-adoption-at-a-mass-level.html</guid>
    <pubDate>Wed, 22 Jul 2026 09:00:00 -0700</pubDate>
    <description>Netflix told shareholders that AI tools touched around 300 of its shows and movies in 2026 so far. The real story is not cost pressure. It is more stories, more storytellers, and the systems that keep quality high while output scales.</description>
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    <title>I Gave My Website a Newsroom</title>
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    <pubDate>Tue, 21 Jul 2026 09:00:00 -0700</pubDate>
    <description>I built this blog in one working session with AI, including the system that designs its own link previews. The opening thesis on why I work with AI, and why owning your archive beats renting your feed.</description>
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